8/31/2023 0 Comments Capcut latest versionLate last year, CapCut started charging users for cloud storage service as well as for more features and effects. CapCut is less of a revenue earner, but ByteDance is looking to monetize the app’s popularity more, people familiar with the company said. While TikTok has said that it would not share data with Chinese authorities and is proposing a deal to ring fence the company’s data and algorithm in the U.S., CapCut says in its privacy policy that to provide services, it collects content such as photos and videos that users upload, as well as user data including their location, gender, and birthday, which is common for video-editing tools.ĬapCut has soared to the top of app-store charts since late last year and has hovered near the pinnacle of weekly rankings of apps downloaded in the U.S., together with a wave of other Chinese-developed apps including TikTok, as well as shopping platforms Temu and fashion marketplace Shein, data from app trackers including Sensor Tower show.ĬapCut’s global downloads jumped 43 percent to more than 400 mln last year, and around 7 percent of its global downloads since last year came from the U.S., according to Sensor Tower.īyteDance is one of China’s most valuable technology giants and TikTok challenges Meta and Google for advertising dollars. On Friday, the Journal reported that the Justice Department is investigating the surveillance of American journalists by TikTok’s Chinese owners. The Biden administration has pushed ByteDance’s founders to divest their holdings in TikTok to address concerns over its threats to U.S. It allows users to edit videos with various templates, filters, visual effects and music to create professional-looking clips that have a better chance of going viral on social media.ĬapCut has largely avoided regulatory scrutiny over its practice of handling user data as it is a tool app, unlike TikTok, which has faced rigorous scrutiny in the U.S. TikTok's lesser-known sibling app CapCut has surged in popularity in the United States, overtaking TikTok in downloads over recent weeks.ĬapCut is a video-editing tool owned by ByteDance, the Chinese parent company that also owns TikTok, and has more than 200 million monthly active users.
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